Nov 27

Competition heightens amongst High Street beauty retailers

Boots has become the latest high street retailer to feel the effects of the economic downturn, reporting a mere 0.4% annual like-for-like sales growth. However, their international parent company, Alliance Boots, has announced a 15.1% increase in revenues in comparison with its UK retail business which achieved a 1.7% revenue increase. The results for Boots UK are likely to be a result of a fall in consumer confidence as well as a number of other market factors. The Ernst & Young Item Club has recently predicted that -retailers face a decade of challenging trading conditions.-

In an attempt to boost their market performance Boots is looking to launch a mobile platform to strengthen its digital presence and stay ahead of its main supermarket competitors. Boots’ main UK retail competitor, Superdrug, is launching an above-the-line marketing campaign to promote its new Beauty Card loyalty scheme. The campaign will consist of TV ads and celebrity endorsement in order to support the aim of the campaign which is to reinvigorate the Superdrug brand. It is likely that this development will have created new marketing jobs at Superdrug.

The launch of the Superdrug’s Beauty Card is an attempt to challenge Boots’ Advantage Card and improve consumer loyalty. Boots has been focusing its customer retention strategy on its online loyalty development known as -Treat Street’, which enables Advantage Card holders to collect Advantage points when shopping with a number of online retailers including Apple, Thomas Cook and Arcadia brands. The launch of the Superdrug loyalty card will allow them to collect customer data in order to target and reward customers with relevant promotions. Neil Saunders, Consulting Director at Verdict Research, commented that -the key challenge for the retailer was one of differentiation, as it faced stiff competition not only from Boots, but also from the grocery sector and department stores.-

Alex Carter, Managing Consultant at Brand Recruitment has noticed that -there has been an increase in the number of clients requesting candidates with marketing promotions experience from relevant industry sectors. Brand Recruitment has therefore seen an increase in the number of marketing jobs available across the East.- Brand Recruitment recruits for a wide variety of clients across the East of England and is therefore continually recruiting for marketing jobs throughout the region.

To find out more about marketing jobs across the Eastern Region please visit: http://www.brandrecruitment.co.uk/pr-and-marketing-jobs Brand Recruitment is the only specialist PR and Marketing recruitment agency in the Eastern Region. With the widest variety of marketing jobs in the area, we work with clients ranging from boutique marketing agencies to global FMCG giants.

Nov 25

History Of Human Beauty

Human beauty has a long and varied history that stretches as far back as the human ability to reflect on the self. Beauty as a general term is defined as a characteristic of a person, place, object, animal or idea that provides a person with a sense of meaning, satisfaction, pleasure, or all fo the above. In terms of humanity, beauty generally tends to directly relate to health, genetic fitness, and an overall perception that the human in question is in balance and harmony with nature. This involves a multitude of elements including skin health, overall symmetry and youth.

The standards of human beauty are always evolving based on what a particular human culture considers valuable. Therefore, in some cultures a strong physique with good childbearing or siring capacities are considered beautiful, while in others markers of wealth, such as particular hair cuts or the ability to have manicured nails are considered beautiful. However, there are a few things about human beauty that don’t change from culture to culture or time to time. Relatively young humans with smooth skin free of skin tags and blemishes are always considered beautiful. Well proportioned bodies and regular, symmetrical features are also considered important.

As a matter of fact, proportion and symmetry are so important that some of the first written works on the subject of beauty by Pythagoras delineate a strong connection between mathematics and human beauty. In our modern day, studies of the perceptions of human beauty have found that humans look for very particular and exact proportions in faces and bodies when checking out potential mates. Even the smell of symmetrical people is considered more attractive than those with distinct asymmetry.

Naturally, humans have also been using various cosmetics and devices to make themselves appear more beautiful since the Stone Age as well. Lotions, creams and ointments intended to smooth the skin have been found in archeaological digs all over the world. Jewelry has a long standing place in the culture of innumerable people who wear it to show their wealth and status while making themselves more beautiful and eyecatching. Cosmetics were often considered magical spells for luck and protection in ancient Egypt. Considering the modern multibillion dollar cosmetics market, it would seem that nothing much has changed, either.

Details and fads change year by year, but it’s always fashionable to be as beautiful as possible. Tastes in cosmetics and jewelry change too, but keeping smooth skin that’s free of skin tags, moles and acne along with good personal hygiene and a neat appearance will never go out of style. In addition, modern people tend to underestimate their own personal beauty because they are trying to reach the modern ideal, but that modern ideal hasn’t been fashionable for very long, nor is it very sustainable. Good health, on the other hand, will always be beautiful.

Nov 24

Caring Acne

One from the most prevalent pores and skin problems is acne. Teenagers are specifically susceptible to this skin color problem due to the fact in the hormonal modifications these are undergoing. Acne may perhaps also end result from an excessive amount of oil made by the skin, a buildup of dead epidermis tissues and accumulation of bacteria within the skin. Acne Treatments Perth includes clearing up with the ailment at the same time as eliminating the scars or blemishes which are still left behind after acne has become handled. Distinct treatment techniques are employed.

Microdermabrasion

This can be maybe the easiest and most commonly used treatment method approaches. It consists of resurfacing your skin working with fantastic crystals. Essentially it truly is exfoliation but using a deeper degree. Microdermabrasion gets rid of dead skin color tissue that clog up pores and skin pores and bring about acne. Because the dead pores and skin layer is gotten rid of, your skin is triggered to start a regeneration course of action. Following a while a brand new epidermis layer, devoid of acne, grows. The depth and intensity of Microdermabrasion depends n the severity from the ailment. Microdermabrasion is not only applied for acne treatments but also in skin rejuvenation Perth.

Chemical peeling

This can be a additional intense acne clearing method that uses chemical substances to produce controlled passing away of skin tissue. As the skin tissue (from the upper layer) dies it also gets rid of bacteria and dead skin tissues. Similar to inside the scenario of Microdermabrasion, skin tone regeneration occurs soon soon after. A variety of chemicals are utilised in such a course of action depending on how severe the acne is. Some with the side results associated with chemical peeling involve gentle skin color redness, gentle burning sensation and increased sun sensitivity. These results last for a short time only.

Laser treatment method

This type of therapy is largely utilised to have rid of acne scars which continue to be behind right after acne has healed. It simply requires the use of a laser beam to destroy skin’s outer layer or epidermis. This also removes the scars. Similar to in other treatments, your skin regenerates and over time, the scars turn out to be much less noticeable. For laser treatment, a single might ought to go for numerous appointments with the scars to completely disappear. Laser remedy is relatively quick and carries no adverse facet effects. All over again the depth and intensity in the laser beams are dependent for the present skin issue.

Other treatments

The over are not the sole acne therapies which you will discover in a very skin treatment clinic Perth. Other sorts of acne treatments Perth include topical therapies, antibiotics when the acne is severe, car radio frequency solutions and utilization of oral contraceptives for females.

Lifestyle alterations

Ultimately, the top way to forestall and deal with acne is to create positive life style adjustments. These adjustments can seriously make a distinction if combined using the over acne treatments Perth. Some with the factors it is best to do consist of;

Normal pores and skin exfoliation to stop a buildup of oil and dead skin tissue.

Moisturizing your epidermis by utilization of moisturizing lotions and drinking a lot of mineral water.

Protecting your skin tone from pollution and UV rays in the sun.

Eating a good diet plan that nourishes skin.

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Nov 22

The Contemporary Beauty Of Cane Furniture

Caning is a process of weaving furniture from wicker and rattan vines. The process is very labor intensive, since everything is done by hand. Making cane furniture requires countless hours and very skillful hands. Each of the hundreds of strands must be accounted for.

Caning is prominently found in Asia, especially in countries like Malaysia and the Philippines. Caning was first seen during the 18th century. It was in the form of a wooden chair that had a string mesh seat. Since its conception, caning has won the hearts of millions of people.

Cane can last for generations. Do not let its looks fool you. Canes are known for their durability. In fact, it is stronger than ordinary wood. At first glance, this type of furniture may appear weak because it lacks solid support from materials like steel and iron. However, if you really test it out, you will notice it is very solid. It can withstand hundreds of kilos without any problem. People that have owned a cane chair or couch know how durable it is.

Aside from durability, cane is also famous for its comfort. Since this kind of furniture lets air flow freely, it is very comfortable. You will never feel stuffy in a cane chair or couch. In fact, cane is more comfortable leather. This type of furniture is perfect for non-air-conditioned rooms.

Another thing that makes cane furniture stand out from the crowd is its prominent artistic value. Each strand is carefully weaved for maximum support and beauty. You can choose from hundreds of designs found in the internet or home depots.

Cane also comes in a variety of colors. The most basic color is light brown, since this is the natural color of rattan vines. However, some manufacturers color their products. Some of the most common colors are dark brown, black, white, and dark red. Picking a color that matches your living room or bedroom decor would be best.

Since cane furniture comes in different shapes and different colors, getting something that appeal to your sense of style is totally possible. Unlike other wooden or steel framed furniture, weaved ones do not have any shape restriction. You can even find designs that are not possible with solid framed furniture. A good example of this is the round nested design, which looks as if it is just floating on the floor.

Cane furniture would cost anywhere from 600 up to 30000. The price would depend on the quality of the work and material. You can find great bargains on the internet. Ones that have some minor damage are relatively cheaper, but getting them fixed might take a couple of days. If you are on a tight budget, you can buy one that does not have any finishing, like paint and varnish.

Applying the varnish and paint is relatively easy. The only thing that you would need is a paint brush. It will take around 8 hours for the paint and varnish to completely dry up. As weaved furniture becomes older, its price also appreciates. Keeping and taking care of them will definitely pay off.

Nov 22

Cancer Prevention Our Very Best Anti Aging Serum

Cancer prevention is the ultimate proactive health care and our very best anti aging serum.

There is a strong belief about cancer – every one of us is walking around with some form of cancer… lurking within… the billion dollar question to our health, our future, our destiny… what will cause that cancer to grow becoming a life threatening illness, or what within our body will be able to suppress the terror alert, and we go on enjoying life. In the 1920’s, Dr. Otto Warburg, defined critical characteristics of the cancer cell. Cells could become cancerous if oxygen intake had been deprived by more than 35%. To survive, they become anaerobic cells – which means they can survive without oxygen (making it a “tougher” stronger survival of the fittest cell). That is the beast of the cancer cell. It ferments glucose (sugar!!!!!!!!!), fears oxygen like Superman and Kryptonite, and divides out of control.

“Oxidation” is a term for the process of removing electrons from an atom or molecule. Contrary to what the word itself implies, Oxygen is not the only culprit (oxidizing agent), there are many. Yes we need oxygen to live however our health, protection from the nasties of aging, cancer prevention is all about keeping a balance within between oxidative stress (producing free radicals) and antioxidants, our best cancer prevention. Think of antioxidants as the fire free radical extinguishers… providing electrons where needed. The best known ones are foods that contain vitamin C (our raw fruits and vegetables, cooking kills vitamin c) and vitamin E (nuts, seeds, AVOCADO (my fav), fish, olive oil. There is NO need to take vitamin C. Every couple of hours eat a Vitamin C rich food (only lasts in the body for a few hours) and please, unless prescribed by a healthcare professional, please do not take vitamin E supplements.

By creating an inner ecosystem, our biochemical terrain that is hostile to cancer, this same anti cancer environment removes the welcome mat for inflammation, immune system robbers and aging.

We throw around the concept of inflammation a lot in the cancer world, obesity, heart disease, aging… so lets just take a brief moment on inflammation: Leading causes: smoking, lack of sleep, lack of exercise, activation of stress hormones, alcohol, sugar, Omega 6 oils such as vegetable oils, trans fats… An anti-inflammatory diet is rich in Omega 3s, probiotics, fish, best oils are avocado, canola, sesame, olive oil. But when choosing foods, please keep it simple and pure. Don’t listen to the marketing on the product… they are out to sell you product not advise you on your health. Read the nutritional information yourself.

If you look at the major cancers of our time: Breast, Prostate, colorectal, kidney, lung, lymphoma… and look at the biochemical terrain that supports the growth of these cancers, either inflammation and/or glycemia (sugar levels) are factors in each and every one of them. Even if a cancer is removed through chemotherapy, radiation or surgery, if the biological environment has not been modified to become hostile toward cancer – the odds are greatly increased the cancers will multiply and return.

The best cancer treatment is cancer prevention. By:

An anti-inflammatory lifestyle with appropriate exercise and nutrition
Limiting sugar, alcohol,
Eliminating smoking and sedentary lifestyle (desk job still not an excuse!)

We can feel great, look great and minimize our risk of obesity, heart disease, cancer, diabetes an array of other illnesses… and yes, is the very best anti aging treatment!